Features
Danielog
Other agencies
d.Digital marketing consultancy — Australia & Spain
Instagram Ads Expert & Campaign Services
Standout campaigns. Scroll-stopping results. No guesswork.
META Ads is one of the most visual and competitive platforms out there — and running ads without a strategy is a quick way to burn through budget.
As an Instagram Ads expert, I help businesses plan, build and manage campaigns that cut through the noise and drive real outcomes — whether that’s leads, sales, or traffic. From ad design and targeting to testing and optimisation, everything I do is focused on performance.
+94% organic traffic+8,511% revenue from Google Ads+50% Google impressions+1,632% conversions+66% visibility in 2 months+550% visibility on Google AdsAustralia · Spain
01The challenge
Before
How I help businesses grow with Instagram Ads?
I help businesses cut through the noise with campaigns that are designed for growth, not just engagement.
- You’re getting impressions, but no leads or sales
- Your ads look great — but they’re not converting
- You’re targeting is too broad, too narrow, or just off
- You don’t know what’s working or why performance dropped
After
What businesses achieve when working with me:
- Ads tailored to your ideal audience, not just “everyone”
- High-performing creatives and messaging aligned with your goals
- Clean campaign structure built for testing, learning and scaling
- Clear, consistent reporting that shows you what’s working
- A strategic partner who actually cares about performance
The result?
Instagram Ads that feel less like a gamble — and more like a growth channel.
02Why Danielog
Why work with Danielog as your Instagram Ads expert?
Work directly with me — no account managers in the middle
I handle both the visuals and the ad performance
Built around your goals, products, and audience
Clear reporting with actual insights — not just metrics
Quick launches, ongoing testing, no red tape
I track spend, test what works, and scale what converts
03How I help
My Instagram Ads process
Instagram moves fast — and so should your ad strategy. My process is built to deliver results quickly, then optimise and grow over time. Whether you’re launching your first campaign or trying to fix a low-performing account, I’ve got you.
As a freelance PPC consultant, I don’t just manage Facebook Ads and Instagram Ads — I also build and optimise campaigns across Google Ads, Bing Ads and LinkedIn Ads. That means your paid media strategy works together across channels to maximise impact.
1.
Campaign planning & audience strategy
We start by mapping your goals to a smart campaign structure.
- Define clear objectives: traffic, leads, sales, or awareness
- Build funnel stages to match your customer journey
- Research and define your ideal audiences
- Plan ad angles, hooks and offers that resonate
Goal: Launch with the right strategy — not just boosted posts and guesswork.
2.
Ad creative & copywriting
Instagram is a visual-first platform — your creative needs to pop and convert.
- Write high-performing captions tailored to funnel stages
- Design (or collaborate on) scroll-stopping visuals
- Optimise for Stories, Reels, carousels and feed placements
- Align every ad with your brand and value proposition
Goal: Create ads people want to engage with — and that drive results.
3.
Campaign setup & tracking
Now we bring it all to life inside Meta Ads Manager — with structure and control.
- Build campaigns and ad sets with clear targeting and naming
- Install and configure the Meta Pixel for proper tracking
- Set up A/B tests for creative, placements, and messaging
- Establish a clean, scalable ad account structure
Goal: Launch smart, trackable campaigns from day one.
4.
Ongoing optimisation & reporting
Once your ads are live, I continuously test, tweak, and scale what works.
- Weekly reviews and performance adjustments
- Creative refreshes and message testing to avoid fatigue
- Budget optimisation based on cost-per-result and ROAS
- Monthly reports with insights you can actually use
Goal: Make your Instagram Ads perform better — week after week.
Want more leads, sales and revenue?
Click the button to learn how I can help grow your website and book a free consultation today.
04Services
My Instagram Ads services
Whether you’re building a new audience, promoting a product launch, or just need better returns from your current ads — I offer flexible Instagram Ads services to suit your goals and budget.
Looking for ongoing growth and support?
I also offer monthly Instagram Ads management with regular optimisation, new creative, and clear reporting.
Campaign strategy & funnel design
Perfect if you’re not sure where to start — or why your current ads aren’t converting.
- Define ad objectives (awareness, traffic, leads, sales)
- Map the funnel — TOFU, MOFU, BOFU campaigns
- Plan hooks and offers for your audience
- Align campaign goals with business outcomes
Ad copywriting & creative direction
For when you need ads that actually stop the scroll.
- Hook-driven captions that match your audience’s mindset
- Visual direction and creative guidance across formats
- Messaging adapted for Reels, Stories, Feed & carousels
- Creative ideas aligned with your brand tone and goals
Audience targeting & segmentation
Because good targeting beats big budgets — every time.
- Build custom, lookalike, and retargeting audiences
- Segment based on behaviour, location, and engagement
- Exclude irrelevant users to maximise ROAS
- Refresh targeting regularly to avoid fatigue
Campaign setup & ad account structure
Ideal if your ad account is messy, underused or poorly structured.
- Clean, scalable setup for long-term growth
- Meta Pixel tracking setup and event configuration
- Campaign naming, budgeting, and test structure
- Troubleshoot existing issues and streamline future builds
Performance optimisation & reporting
Because good ads are managed — not set and forget.
- Weekly optimisations based on real-time data
- A/B testing creatives, placements, and CTAs
- Creative refreshes to maintain engagement
- Monthly reports with plain-English takeaways
05Results
Some of my case studies
SEOSEO audit & optimisation
+50% impressions and +100% clicks from Google in 5 months
SEO Audit and Optimisation for Australia Tech Business
+94% organic traffic in 5 months
SEO Audit and Optimisation for Australia B2B Business
+66% more visibility in 2 months
SEO Audit and Optimisation for Spanish Real State Agency
SEMGoogle Ads management (PPC)
+8,511% more revenue from Google Ads in 1 year
PPC Management for Australia E-Commerce Business
+1,632% conversions from Google Ads in 1 year
PPC Management for Australia B2B Company
+550% more visibility from Google Ads in 1 year
PPC Management for Australia Hospitality Business
WebWeb design & digital strategy
Web Design for CoFlats.es
Web Design and Digital Strategy SEO and SEM for a real estate agency in Barcelona.
Web Design for Acontraplus.com
Landing Web Design and implementation for Web Analytics.
Web Support for TeatreRomea.cat
Planning and Implementation of the Digital Strategy of the Romea Theatre of Barcelona
06Reviews
Here's what people are saying
Real feedback from real customers—see how Danielog is making a difference!
Featured Resource
Download my FREE Google Ads and Bing Ads Checklist
Boost your results on Google Ads and Bing Ads with my SEM/PPC checklist. Optimise your ad campaigns to maximise conversions, improve ad rankings, and attract higher-quality traffic.
They do — when done properly. Instagram’s ad platform is one of the most powerful for visual storytelling, brand discovery, and sales. But to make it work, you need smart targeting, great creative, and ongoing optimisation — that’s where I come in.
You can start seeing results with a few hundred dollars a month, depending on your industry and goals. I’ll help you build a budget that makes sense for your business — and scale it only when it’s working.
Both options work. I can collaborate with your designer, repurpose existing assets, or guide you on what to create ad visuals tailored for Instagram placements like Reels, Stories, and Feed.
Absolutely. Whether your ads are underperforming or your account is a mess, I can jump in with a one-off audit and optimisation — or clean things up and rebuild with a fresh strategy.
In many cases, clients see improvements within the first few weeks. But Instagram Ads tend to perform best over time — once we test, gather data, and scale what works. I’ll always set clear expectations upfront.
08Near you
I manage SEM campaigns across Australia's leading cities
The average conversion rate for Instagram Ads across various industries is approximately 1.08%. However, top-performing brands have achieved conversion rates as high as 3%.
Business Dasher