Freelance PPC Management Sydney
More Conversions. Less Wasted Budget.
Looking for a PPC freelancer who gets results — not just clicks? I’m a Sydney-based freelance PPC specialist with over 10 years of experience helping local businesses, service providers and eCommerce stores grow through smart, conversion-focused Google Ads and Bing Ads campaigns.
My approach is clear: every dollar you spend should bring you closer to a lead or a sale. That means no fluff, no generic strategies, and no wasted ad spend — just tailored PPC campaigns that actually perform.
How I help Sydney businesses get the most from their PPC campaigns?
Running Google Ads or Bing Ads without seeing real results? You’re not alone. Many businesses in Sydney face the same frustrations:
- Spending money without a clear return.
- Ads reaching the wrong audience.
- Campaigns set and forgotten — with no ongoing optimisation.
That’s where I step in.
At Danielog, I create data-driven PPC campaigns tailored to your audience — so you reach the right people, at the right time, with the right message. No guesswork, no wasted budget.
PPC campaigns built for Sydney
- Location-targeted ads: Reach customers in the suburbs and areas that matter most to your business.
- Ads that convert: I write persuasive, intent-driven ad copy designed to get clicks and sales.
- Smarter budget management: Reduce CPC while maintaining quality traffic by focusing on what actually works.
- Clear reporting and ongoing optimisation: Know where every dollar goes, and watch performance improve month after month.
Why work with Danielog for PPC management in Sydney?
My approach to PPC campaigns in Sydney
As a freelance PPC specialist in Sydney, I take the time to understand your market, your audience, and your competitors to make sure every dollar works harder for you — right from the start.
Market research and strategy setup
Before launching anything, I analyse trends, competition, and opportunities in your industry.
- Review of your current performance and competitor ads in Sydney
- Identify the most profitable areas in Google Ads and Microsoft Ads
- Define clear goals aligned with your business (sales, leads, bookings)
Keyword selection and smart targeting
Not every keyword brings results. I focus only on the ones with strong buying intent.
- Research of high-converting and commercial-intent keywords
- Strategic keyword grouping to boost relevance and ad performance
- Geo and time targeting to reach people in Sydney when they’re most likely to convert
High-impact ad copy and design
A good ad gets clicks. A great ad turns those clicks into sales.
- Copywriting designed to trigger action and trust
- Use of ad extensions to stand out and boost visibility
- A/B testing of headlines and descriptions to keep improving performance
Budget and bid optimisation
I treat your budget as if it were my own — no waste, just smart investment.
- Bidding strategies tailored to your campaign goals
- Adjustments based on what’s working best
- Budget allocation focused on the highest-return keywords and campaigns
Want more leads, sales and revenue?
Here's what people are saying
Real feedback from real customers—see how Danielog is making a difference!
Ongoing SEM optimisation and campaign management
Launching a PPC campaign is just the beginning — real results come from continuous optimisation. Here’s how I manage and improve your ads to keep ROI strong and sustainable over time.
Continuous ad and keyword optimisation
I don’t just set and forget. Every week, I review your data and make improvements that matter.
- Remove underperforming keywords to stop wasting spend
- Adjust bids based on real-time conversion data
- Refresh ad copy with new insights, trends, and seasonality
Smart audience targeting and remarketing
Getting clicks is great — but turning visitors into customers is the goal. I use advanced audience strategies to bring them back and close the sale.
- Build remarketing lists in Google Ads & Microsoft Ads
- Target based on user behaviour and key demographics
- Tailor messages to people who’ve already visited your site but didn’t convert
Conversion tracking and data-driven decisions
I don’t guess. I track everything — so every dollar is accounted for.
- Set up conversion tracking in Google Ads, Bing Ads and GA4
- Configure events in Google Tag Manager for deeper insights
- Analyse user behaviour and sales data to find improvement opportunities
Advanced bidding and smart automation
When used correctly, automated bidding can drive better results while cutting waste.
- Implement Smart Bidding for conversions or ROAS
- Adjust bids by device, location, and time of day
- Test manual vs. automated bidding to find the winning formula
Transparent reporting and strategic advice
You’ll always know what’s happening — no fluff, no jargon.
- Monthly reports with key metrics: CTR, CPC, ROAS, conversions, impression share
- 1-on-1 strategy sessions to review progress and next steps
- Action plans for continuous improvement and scaling
Some of my case studies
+50% impressions and +100% clicks from Google in 5 months
+94% organic traffic in 5 months
+66% more visibility in 2 months
+8,511% more revenue from Google Ads in 1 year
+1,632% conversions from Google Ads in 1 year
+550% more visibility from Google Ads in 1 year
Web Design for CoFlats.es
Web Design for Acontraplus.com
Web Support for TeatreRomea.cat
Download my FREE Google Ads and Bing Ads Checklist
Boost your results on Google Ads and Bing Ads with my SEM/PPC checklist. Optimise your ad campaigns to maximise conversions, improve ad rankings, and attract higher-quality traffic.
Common questions about my PPC management services in Sydney
Paid search ads let you show up exactly when customers are searching for your product or service.
- Instant visibility at the top of Google
- High-quality traffic from people with intent to buy
- Full control over your budget and performance
There’s no one-size-fits-all answer — cost depends on your industry, competition, and goals. I focus on getting the most out of every dollar you spend.
- Optimised CPC (Cost Per Click) based on your market
- Smart bidding strategies to lower costs without losing visibility
- Clear reports that show where every dollar is going
Unlike SEO, PPC brings quick wins — but ongoing optimisation is what delivers long-term success.
- First clicks and traffic within 24–48 hours
- Conversion improvements within 2–4 weeks
- Long-term scaling based on performance data
It depends on your audience. Google Ads has the biggest reach, but Bing Ads offers lower CPCs and a unique, high-value user base.
- Google Ads: Great for high-volume search and brand awareness
- Bing Ads: Lower competition, lower CPC, ideal for B2B and higher-income users
- My take: Combine both for maximum visibility and ROI
I provide detailed performance reports and continuous guidance, so you always know what’s working — and what we’re improving.
- Monthly reports with CTR, CPC, conversions and ROAS
- Ongoing adjustments to keep your campaign profitable
- Strategic reviews to enhance your goals and results
